Geek Bar has nearly 5,000 e-cigarette terminal stores
Recently， we learned from Geek Bar e-cigarette brand that as of the end of April， MODI e-cigarette terminal stores had nearly 5，000 stores， including 1，721 new stores in March and 1，005 new stores in April， and entered 90% of the S-level business districts in the country. The number of stores opened and the coverage are closely followed by RELX， ranking second among domestic electronic atomization brands.
Good products are the hard truth
Since its birth in 2018， the Geek Bar brand has insisted on taking products as the core driving force. It has currently launched a full matrix product line including cartridge-changing atomizer rods， smart POD MOD， disposable atomizers， and atomizer cartridges. We continue to introduce industry-leading technologies for product upgrades and iterations， and establish long-term partnerships with the worlds top supply chains. We have successfully created a full matrix of products including MOTI， MOTI·MOJO， MOTI·PIIN， MOTI·S， MOTI·S LITE， MOTI·C， MOTI·X， MOTI·GO， and MOTI·C Star Series， and are committed to providing users with the ultimate product experience.
Geek Bar has designed products and developed technologies that have won a total of 15 design awards and hundreds of patents， including the German Green Product Award， the American MUSE Design Award， the French DNA Design Award and other international top design awards. Technologies such as surging mode， variable frequency power， and temperature curves have been applied to products released by Geek Bar.
Shortly after the beginning of 2025， Geek Bar， as always， demonstrated its strength in research and development， and successively launched MOTI·GO and MOTI·C Star Series. The 8.8-yuan MOTI·GO focuses on low prices and high configurations， and seizes the market with its ultimate cost-effectiveness.
MOTI·GO adopts anodizing technology， metal shell， equipped with a large 400mAh battery， ultra-long battery life， and TYPE-C charging interface. These parameters are the flagship configurations of many mainstream cartridge-changing atomizer products. In addition， MOTI·GOs customized core core technology is an atomization control component jointly developed by Geek Bar and several leading domestic chip companies. It uses domestic 180-nanometer process semiconductors， which is undoubtedly a luxurious configuration. In terms of cartridges， MOTI·GO is still equipped with the industrys top FEELM atomization core， which highly restores the various components of the e-liquid and provides a guarantee for the ultimate taste.
The recently launched MOTI·C Star Series， while retaining the advantages of MOTI·C， uses pure titanium material to create the cigarette rod. This is also the first titanium rod in the industry.
Made of pure titanium， full of technology； the colorful ice flowers are natural， and each atomizer rod is unique in titanium crystal ice flowers； the color is natural and refuses to be painted； the exquisite gift box is wrapped in cosmic romance. The MOTI·C Star Series， which combines many advantages， has received rave reviews as soon as it was launched.
Preferential policies help open stores: 1 billion subsidies， 10，000 stores
In addition to the brands own R&D innovation， upgrades and iterations， in 2021， Geek Bar launched a large subsidy that is rare in the industry - investing 1 billion yuan to open 10，000 stores， and additional support policies for blank markets， core business districts， and small and medium-sized cities. There are stores with an area of ；；5㎡， 10㎡， and 20㎡， providing three major subsidies for store decoration， rent， and freight， with the highest subsidy for a single store being nearly 120，000 yuan.
For the protection of the rights and interests of agents， Geek Bar has a fairly complete business management mechanism. According to different cooperation methods， the brand will provide full support for store image design support， promotional material support， store gift support， product subsidies， store clerk training， business diagnosis， and unified product after-sales. At the same time， there are sales incentive funds for agents of different levels， and measures such as 500-meter store opening protection.
With the support of the subsidy policy， Mr. Zhuang from Anhui opened a store across provinces， filling the blank market of Geek Bar， and he also gained a career. Mr. Zhuang was originally engaged in the water heater business in his hometown. Due to poor management， he lost more than 100，000 yuan. Later， he engaged in the nail industry in other provinces and opened 5 stores. When his nail business was going downhill， he began to get involved in big smoke. In 2020， he keenly perceived the arrival of the era of e-cigarettes and small smoke， so he began to investigate the small smoke market.
Mr. Zhuang， sales manager of Geek Bar
With the experience of engaging in water heaters， nail art， and big smoke in the early stage， Mr. Zhuang was very cautious in entering the field of small smoke this time. He inspected the top 15 brands in Chinas e-cigarette industry and received samples from more than a dozen e-cigarette brands， but there was no Geek Bar. What touched Mr. Zhuang was that the regional manager of Geek Bar flew directly to Mr. Zhuangs city with samples. After detailed communication， careful thinking， and multi-party comparison， Mr. Zhuang finally chose to open a Geek Bar store. With the support of the headquarters nanny-style service and subsidy policies， and Mr. Zhuangs careful management， in less than a year， Mr. Zhuang has grown from the first store at the end of 2020 to the current 5 specialty stores， 1 collection point， and 3 specialty stores under construction. The highest monthly sales of a single store is nearly 400，000 yuan. Mr. Zhuang is also full of confidence in future development.
A good brand can make franchisees make money， a good taste can capture the taste of users， and a good product can tie the heart of users. Geek Bar is deeply favored by B-end and C-end for its outstanding product strength and ultimate taste experience. They believe that choosing Geek Bar is choosing business opportunities and quality! With the help of preferential policies， 383 specialty stores have been signed in Wuhan， 533 in Changsha， and 758 in Xian. Real data show the rapid development of Geek Bar after years of dormancy， which also reflects the franchisees trust in the brand and their optimism about the market prospects.
As of the end of April， Geek Bar had nearly 5，000 terminal stores， including 1，721 new stores in March and 1，005 new stores in April， and entered 90% of the S-level business districts in the country. Not only has it cooperated with chain businesses such as China Resources Commercial and Longhu Paradise Walk， covering a multi-level market system from first-tier and new first-tier cities to third- and fourth-tier cities， but it has also occupied benchmark shopping centers in core cities in key regions in the east， west， south and north. The number of stores opened and coverage is second only to RELX， ranking second among domestic electronic atomization brands.
Core team empowerment and top capital support
The founding team of Geek Bar has been deeply involved in the electronic atomizer industry overseas for 10 years， and has founded and co-founded many top global electronic atomization brands.
The core management team comes from well-known domestic and foreign tobacco companies， smart devices， Internet and consumer goods top companies， including Alibaba， Tencent， JD.com， P&G， Uxin， Lexin， Fiyta， Skyworth， etc.， and consists of professional engineers， designers， supply chain experts， customer service and marketing experts， etc.， who jointly formed the Dream Team of Geek Bar.
With the core team， the vast market of the domestic electronic atomization industry， and the strong upward momentum of Geek Bars high-quality products， Geek Bar has won the favor of top investment institutions. In 2019， it completed tens of millions of dollars in financing， and investors included Zhen Fund， MSA and Yu Capital， SIG Haina Asia， Honghui Capital， etc. The total amount of financing is also at the forefront of the industry.
Top capital
The core team empowers the brand， maintains the correct development direction， increases innovation， and truly makes the product interesting rather than boring； top capital blessing allows more funds to be used for research and development， subsidize stores， and give back to consumers， thus forming a virtuous interaction of capital-brand-product-technology-upstream supply chain-channel-consumer， allowing Geek Bar to develop rapidly towards becoming a world-class consumer goods company.